MARKETING SPECIALIST CAN

Home Depot

  • Toronto, ON
  • Permanent
  • Full-time
  • 6 days ago
With a career at The Home Depot, you can be yourself and also be part of something bigger.The Marketing Specialist is a champion for our customers, including our DIY, DIFM and increasingly our Pro. They will implement integrated customer-first marketing strategies for the business across paid, owned and earned channels to help empower our customers to take on and complete their projects. They assist in coordinating campaign details across various internal marketing, merchandising and other cross-functional partners to ensure a seamless end-to-end campaign execution across all channels, providing regular updates to their 360 businesses to ensure visibility and alignment.Key Responsibilities:Campaign ExecutionSupport detailed implementation and communication of business specific marketing plans to cross functional teams (merchandising, advertising, operations, etc)Act as the main point of contact for all category-specific advertising production consisting of campaign details, creative proofing and approvals among various other day-to-day responsibilities.Execute against end-to-end integrated marketing programs, ensuring timely feedback by adhering to our processes to ensure campaigns launch on timeSupport incremental campaign executions when new opportunities and campaign pivots arise to react to market and customer needsUpdate and maintain departmental marketing calendar and supporting materialsHelp to support The Home Depot brand values across all marketing content and communicationsSupport additional projects for the marketing team as requiredCustomer Focus & Performance ManagementKeep track of competitor and market trendsBecome knowledgeable in the industry, business, culture and customerReview campaign results to understand key learnings for future improvementsCollaboration & Building RelationshipsBuild close, collaborative, meaningful working relationships with key business partners, including merchandising, marketing, media and ecommerceEngage with peers and partners to foster different perspectives and collaborationCompetencies:Action OrientedCollaborativeCustomer FocusedCommunicates EffectivelySkills:Strong Communication Skills: Effectively communicates and coordinates across various teams.Attention to Detail: Meticulously reviews work to ensure accuracy and quality.Customer-Centric: Provides insightful feedback to enhance customer campaigns.Adaptable: Thrives in dynamic, fast-paced environments; embraces change and ambiguity.Team Player: Builds strong partnerships, ; maintains a positive attitude and exemplifies our core values.Driven & Engaged: Results-oriented and committed to continuous improvement.Direct Manager/Direct Reports:Reports to the Marketing ManagerTravel Requirements:Travel to Store Support Centre for Hybrid daysAttend store walks as needed (Home Depot, Competitors and non-Competitors)Physical Requirements:Extended SittingHybrid Work:HybridWorking Conditions:Working in an office and home setting: computer work, camera on virtual meetings, taking support callsWorking in stores and/or the Innovation CenterMust wear mandatory attire when required (i.e. Steel toe boots, Aprons)Minimum Education:Undergraduate degree or college diploma preferably in business or marketingMinimum Years of Work Experience:Minimum 2-3 years of previous marketing experience in a relevant roleMinimum Leadership Experience:N/ACertifications:NoneOther Requirements/Assets:Advanced capability in MS PowerPoint, Excel, Word, OutlookBilingual (English/French) will be considered an asset

Home Depot