Senior Social Specialist
Publicis Groupe View all jobs
- Toronto, ON
- $60,000-70,000 per year
- Permanent
- Full-time
OverviewThe Paid Social Senior Specialist is highly experienced in executing social media advertisingcampaigns and has a deep knowledge of the ins and outs of these advertising platforms(Facebook/Instagram, Twitter, Pinterest, Snapchat, LinkedIn, and TikTok).This role reports directly to the account Supervisor/Manager, leading implementation of paidsocial media plans and assuring high quality of work. This individual understands strategy and feels comfortable
Responsibilities
- Assisting the Paid Social Supervisor/Manager in the development of media plans to
- Present strategy plans and performance reports to clients.
- Lead campaign execution approach, with strong alignment between strategy and tactical
- Work closely with vendors, and other external partners to achieve client goals.
- Ensuring a high quality of work for all deliverables to client. Point of contact for clients
- Deep understanding of the intricacies across the main social media-advertising platform.
- Able to communicate complex solutions to less technical audiences verbally and in
- Able to anticipate issues and have a solution driven approach. Loves analyzing data and
- Clearly understand client’s goals and uses that to guide ongoing analysis and
- Team player with a confident “can-do” attitude and an eye on strategy.
- Constant learner.
- Pristine attention to details.
- 3+ years of experience in Paid Social Media buying and planning on multiple social
- Bachelor's degree; degree or concentration in advertising, marketing, business
- Technical proficiency across social media advertising channels (Facebook/Instagram,
- Experience presenting data and insights to medium and large audiences. Proven record
- Experience managing working relationships with internal and external partners.
- Proficiency in Microsoft Office, with an advanced working knowledge of Microsoft Excel.