Manager, Lead Generation

Recruitment Partners

  • Edmonton, AB
  • Permanent
  • Full-time
  • 23 days ago
Manager, Lead GenerationOur client is seeking a Manager, Lead Generation to build and manage a high‑performing lead generation function that fuels sales growth. This role is responsible for developing strategy, leading a team of specialists, and ensuring a consistent pipeline of qualified opportunities for the sales organization. The Manager will lead, coach, and develop lead generation specialists while ensuring strong pipeline discipline and conversion quality. The ideal candidate will bring strong experience in inside sales or sales development, demonstrated people leadership capability, and a data‑driven mindset.Your success will be defined by your ability to:
  • Develop and execute integrated lead generation strategies across phone, email, social, and digital channels
  • Build and maintain structured prospecting workflows, scripts, and outreach cadences
  • Recruit, coach, and develop a high‑performing lead generation team
  • Set clear performance metrics, conduct regular pipeline reviews, and provide ongoing feedback
  • Ensure timely follow‑up and rigorous qualification of inbound and outbound leads
  • Manage lead flow and handoff to sales with a focus on quality and conversion
  • Collaborate closely with sales and marketing teams on campaigns, events, and messaging
  • Analyze performance data and report on lead volume, conversion rates, and pipeline contribution
  • Share insights with leadership to continuously improve targeting, messaging, and campaign effectiveness
Your strengths include:
  • A diploma or degree in Business, Marketing, or a related field
  • 5+ years of experience in lead generation, sales development, or inside sales, including at least 2 years in a leadership role
  • Proven ability to build, lead, and motivate sales development or lead generation teams
  • Strong understanding of inbound and outbound prospecting strategies
  • Experience using CRM and marketing automation platforms
  • Excellent communication, coaching, and stakeholder‑management skills
  • Strong analytical capability with the ability to leverage data to drive performance
  • Ability to work cross‑functionally and influence outcomes at multiple levels
If you are interested in this role and meet the above criteria, please click the "Apply" button to send your resume directly to Tania Christensen, Jason Dick, Andre Donado or Bobi-Jo Warner.Recruitment Partners Inc. is an Alberta-based, Alberta-focused recruitment firm. We are dedicated to building long-term relationships while securing top talent for Alberta's best employers. At the heart of our efforts is a collaborative, consultative approach. We are proud of our team of consultants, who come with practical business experience, a strong network of professional contacts, and are focused on what is best for both clients and candidates. We will facilitate the best fit between client and candidate. This means reduced turnover, enhanced employee engagement, increased productivity, customer satisfaction, and more.Accounting & Finance - Engineering, Sales & Operations - HR & Office Support - Technology - Contingent Workforce - Executive SearchContact us today - Your Search Partner - www.recruitmentpartners.ca

Recruitment Partners

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