
Product Marketing Manager
- Canada
- Permanent
- Full-time
- Own and evolve product positioning and messaging frameworks that set us apart in the market and resonate with our ideal customer profiles
- Lead go-to-market strategy and execution for major product launches, ensuring cross-functional alignment and measurable impact on adoption and revenue
- Partner closely with Product leadership to shape the roadmap with market insights, competitive intelligence, and customer data
- Act as the voice of the customer and the market, synthesizing insights to influence product decisions and commercial strategy
- Drive internal enablement by equipping Sales, Success, and Marketing teams with tools, training, and narratives that accelerate pipeline and retention
- Produce high-impact content (decks, one-pagers, case studies, videos, competitive battlecards) that communicate our value in clear, compelling ways
- Track, measure, and report on the effectiveness of go-to-market initiatives, using data to iterate and optimize
- 3+ years of progressive Product Marketing experience, with experience in a SaaS environment
- Experience leading cross-functional go-to-market initiatives from strategy to execution
- Strong executive presence and communication skills - comfortable influencing senior stakeholders and presenting to customers and partners.
- Skilled at balancing strategic vision with hands-on execution in a fast-paced, high-growth environment
- Proven ability to conduct market analysis, distill insights, and translate them into compelling product narratives
- Knowledge of channel/partnership programs is beneficial
- A digital-first environment, so you can do your best work anywhere in Canada
- A MacBook shipped to you and a budget for peripherals of your choice
- Flexible working hours (in coordination with your team)
- Flexibility to work abroad for up to 8 weeks at a time
- Regular social events, even while working remotely
- Annual peripheral refresh
- Competitive salary and opportunities for promotion
- High-quality health insurance, active from your first day
- HSA and Wellness Accounts
- Generous vacation and time off plan
- Employee Stock Option Plan for everyone (ESOP)
- RRSP with an employer matching component