Senior Product Marketing Manager, Security and Governance

Dropbox

  • Canada
  • $138,600-187,500 per year
  • Permanent
  • Full-time
  • 28 days ago
Dropbox is a Virtual First company. For this role, we are currently only authorized to hire candidates from the following provinces: Alberta, British Columbia, Ontario, and Saskatchewan.Role DescriptionWe are seeking a strategic and experienced product marketer to join us as Senior Product Marketing Manager, Security & Governance. In this role, you will drive the development and execution of go-to-market strategies for Dropbox's security, compliance, and governance solutions. You'll play a critical role in positioning Dropbox as a trusted partner for IT and security leaders, crafting compelling messaging, and enabling Sales with the tools they need to win.You will leverage your expertise in security and compliance markets to develop differentiated positioning, lead 0-1 product launches, and optimize adoption strategies. This role requires a deep understanding of IT and security buyer personas, cross-functional collaboration with Product and Sales teams, and an ability to translate complex security concepts into compelling business value.Responsibilities
  • Market & Persona Expertise - Develop deep expertise in security and IT buyer personas, understanding their pain points, regulatory challenges, and decision-making processes.
  • Develop differentiated positioning - Craft compelling messaging, use cases, demos and business outcomes that clearly articulate Dropbox's security and content access governance value proposition.
  • Analyze and optimize performance - Track and analyze pipeline, attach rate, adoption, and retention metrics, sharing actionable insights to improve business outcomes.
  • Product Launches - Drive 0-1 product launches and new feature rollouts, collaborating closely with Product, Sales, and Marketing teams to ensure strong adoption.
  • Go-to-Market Strategy - Develop and recommend GTM strategies for Dropbox's security solutions, including pricing and packaging implications, and target audience segmentation. You will develop a point of view on how security features fit within Dropbox's multi-product ecosystem and provide recommendations to maximize revenue, adoption, and competitive differentiation.
  • Sales Enablement - Create high-impact sales enablement assets (e.g., battlecards, pitch decks, FAQs, competitive insights) to help Sales and Customer Success teams engage security-conscious buyers effectively.
  • Content Strategy & Development - Lead the development of thought leadership content, whitepapers, customer case studies, and solution briefs that reinforce Dropbox's security expertise.
  • Market Intelligence - Responsible for analyzing industry trends, customer needs, and competitive dynamics to inform go-to-market strategy, product positioning, and bundling decisions.
Requirements
  • 5+ years of experience in product marketing, solutions marketing, or related roles, ideally in B2B SaaS with a focus on security, compliance, or IT audiences.
  • Strong understanding of security, compliance, and governance trends, with experience marketing to IT and security decision-makers (e.g., CISOs, IT Managers.
  • Proven success in 0-1 product launches, driving adoption and market penetration for new solutions.
  • Exceptional ability to translate technical security concepts into clear, compelling narratives for business and technical audiences.
  • Experience developing sales enablement materials that drive measurable engagement and revenue impact.
  • Strong cross-functional collaboration skills, with the ability to work effectively with Product, Sales, and Marketing teams.
  • Analytical mindset, leveraging data to measure performance and optimize marketing strategies.
Preferred Qualifications
  • Familiarity with SaaS security frameworks, compliance regulations (e.g., SOC 2, GDPR, HIPAA), or governance best practices.
  • Experience in both product-led and sales-led go-to-market motions.
  • Background in fast-paced, high-growth environments, managing multiple priorities.
CompensationCanada Pay Range$138,600-$187,500 CADThe range listed above is the expected annual salary/OTE for this role, subject to change.Salary/OTE is just one component of Dropbox's total rewards package. All regular employees are also eligible for the corporate bonus program or a sales incentive (target included in OTE) as well as stock in the form of Restricted Stock Units (RSUs).Company DescriptionDropbox isn't just a workplace-it's a living lab for more enlightened ways of working. We're a global community of bold visionaries and resourceful doers who are shaping the future of Dropbox-and with it the future of work. Our Virtual First model combines the autonomy of a distributed workplace with the power of human connection, making space for both meaningful work and meaningful relationships. With our start-up mindset and enterprise-level opportunities, you can be who you are and grow into who you're meant to be. Here, you can own your impact to make work more intuitive, joyful, and human-for you as a Dropboxer and for hundreds of millions of people worldwide. If you're ready to push boundaries-and yourself- Dropbox is ready for you.Team DescriptionThe Dropbox Marketing Team shows the world how Dropbox makes work better. We're storytellers and strategists, exploring new ways to connect our products with the people who need them. From product launches to campaign strategy, positioning to digital marketing, we blend creativity with data-driven insights to build our brand and grow our impact. Working across disciplines, you will tap into your own inventiveness while collaborating with teams throughout the organization, including Product, Sales and Engineering. If you're excited about translating complex technologies into engaging narratives and shaping how the world understands and experiences Dropbox, join our Marketing team. Areas of work include Digital Marketing, Brand Strategy, Content Marketing, Product Marketing, Campaign Marketing, SaaS Marketing, Growth Marketing, Marketing Operations, and Customer Insights.BenefitsDropbox is committed to investing in the holistic health and wellbeing of all Dropboxers and their families. Our benefits and perks programs include, but are not limited to:
  • Competitive medical, dental and vision coverage*
  • Retirement savings through a defined contribution pension or savings plan**
  • Flexible PTO/Paid Time Off policy in addition to statutory holidays, allowing you time to unplug, unwind, and refresh
  • Income Protection Plans: Life and disability insurance*
  • Business Travel Protection: Travel medical and accident insurance*
  • Perks Allowance to be used on what matters most to you, whether that's wellness, learning and development, food & groceries, and much more
  • Parental benefits including: Parental Leave, Fertility Benefits, Adoptions and Surrogacy support, and Lactation support
  • Mental health and wellness benefits
Additional benefits details are available upon request.*Where group plans are not available, allowances may be provided**Benefit, amount, and type are dependent on geographical location, based upon applicable law or company policyDropbox is an equal opportunity employer. We are a welcoming place for everyone, and we do our best to make sure all people feel supported and connected at work. A big part of that effort is our support for members and allies of internal groups like Asians at Dropbox, BlackDropboxers, enABLE, TODOS (Latinx), Pridebox (LGBTQ), Vets at Dropbox, and Women at Dropbox.

Dropbox