
Events Marketing Specialist
- Toronto, ON
- Permanent
- Full-time
- Manage event preparations and ensure team readiness ahead of time.
- Identify dependencies and ensure timely execution of deliverables
- Lead event execution and address any issues or adjustments required during an event.
- Manage relationships with vendors, organizers, and attendees.
- Host cross-functional calls to prepare event attendees with logistics details etc.
- Work with the broader marketing team to drive digital marketing campaigns related to events.
- Manage on-site event presence and communications as needed.
- Collaborate with internal teams to deliver and communicate a successful events plan.
- Work with the broader marketing team to design and deliver promotional/campaign material for events.
- Work with marketing partners for digital content creation (on site)
- Ensure smooth event execution within budget and in accordance with goals/objectives.
- Provide social media support as part of event promotion ahead of, during and post an event.
- Create detailed event briefs outlining event goals, key messaging, logistics, and roles/responsibilities.
- Lead post-event wrap-ups, including gathering feedback, summarizing performance metrics, and coordinating internal post-mortem discussions to assess ROI and improvements.
- Manage event lead capture and reporting in CRM.
- Ensure brand consistency across all event deliverables, presentations, signage, and communications.
- Experience planning hosted and/or sponsored events
- Experience working with senior-level executives.
- Experience managing vendor relationships
- Exceptional organizational/project management skills.
- Strong communication skills, both written and oral.
- Ability to prioritize and manage multiple projects simultaneously.
- Willingness to travel for domestic and global events as needed.
- Creativity and a keen eye for detail.
- Strong interpersonal skills, and a customer-focused mindset
- Proficiency with HubSpot, Asana, Slack and Google Workspace (G-Suite) tools.
- Bachelor's Degree in marketing, communications, or related field preferred
- This role is ideal for someone early in their marketing career who is excited to take ownership of event logistics and coordination, while collaborating with stakeholders across the business.