Copywriter

Informa

  • Toronto, ON
  • Permanent
  • Full-time
  • 7 days ago
Company DescriptionWe're part of Informa, a global business with a network of trusted brands in specialist markets across more than 30 countries, and a member of the FTSE 100.Our purpose is to connect our customers to information and people that help them know more, do more and be more. No other company in the world helps more people share professional knowledge or make business connections.We run around 800 events each year, create digital platforms based on engaging news and information content, and operate professional development programmes for individuals and businesses.Job DescriptionThis role is based in our Eglington Ave Westoffice.is the largest pop-culture event producer in the world. Our mission is to deliver the ultimate fan experience through our growing portfolio of events, which includes MEGACON Orlando, FAN EXPO Dallas, FAN EXPO Boston, FAN EXPO Denver, FAN EXPO San Francisco, FAN EXPO Canada, Calgary Comics & Entertainment Expo, FAN EXPO Vancouver, and more.FAN EXPO HQ is a division of Informa, the world's leading events company, and together we create opportunities for fans to explore and celebrate all things pop-culture, through operational excellence, fandom expertise, and out-of-this-world content.Ready to embark on a new and exciting adventure? Read on.We're looking for someone who loves all things pop culture and has a way with words. You will be responsible for designing, developing, and writing fun, bold, and engaging copy and that wows our massive fanbase and resonates with different target audiences. If you've got video editing skills that's a bonus as we launch even more exciting content for our fans. We're looking for someone to be an integral part of FAN EXPO's creative team, always ready to rise up to any challenging brief and deliver best in class results.Key Responsibilities:
  • Collaborate with a team of creatives and marketing leaders, including: Creative and Brand Manager, Marketing Manager, Director of Marketing, Marketing Coordinators, and Graphic Designers to produce a wide variety of copy for print, web, signage, and ad copy
  • Expert multitasker - working on several projects at once, sometimes under pressure and often with tight deadlines
  • Creates and maintains the FAN EXPO voice, tone, and messaging across all brand touchpoints
  • Works in conjunction with hired agencies to determine Brand Tone and Voice best practices and upholds those principles in their work, as well as maintaining it within the team
  • Develop creative copy for CRM campaigns, social media, and print that are forward-thinking and in-line with current pop culture trends
  • Demonstrate a clear understanding of campaign objectives and devise strategies to communicate them
  • Use editing and proofing skills to ensure that the work is as error free as possible
  • Assist in producing click-worthy content for our pop culture eNewsletter, The FHQ
  • Other duties and projects, as assigned
  • Travel as required
Qualifications
  • Has a post graduate degree or diploma in Marketing/Communications, Film Studies, Literature, or within a related discipline
  • A minimum of 2 years of experience in copywriting, preferably in media, at a magazine, or agency
  • Strong attention to detail with a good understanding of typography and design
  • Excellent time and project management skills
  • Strong verbal and written communication skills
Additional InformationWe believe that great things happen when people connect face-to-face. That's why we work in-person with each other, or with customers and partners, three days a week or more. When you're not spending time together in one of our offices or other workplaces - like at an Informa event - you get the flexibility and support to work from home or remotely.We work hard to make sure Life at Informa is rewarding, supportive and enjoyable for everyone. Here's some of what you can expect when you join us. But don't just take our word for it - see what our colleagues have to say atOur benefits include:
  • Great community: a welcoming culture with in-person and online social events, our fantastic Walk the World charity day and active colleague groups and networks promoting a positive, supportive, and collaborative work environment
  • Broader impact: take up to four days per year to volunteer, with charity match funding available too
  • Career opportunity: the opportunity to develop your career with bespoke training and learning, mentoring platforms and on-demand access to thousands of courses on LinkedIn Learning. When it's time for the next step, we encourage and support internal job moves
  • Time out: 10 vacation days, 8 paid emergency days, 1 paid day to celebrate your birthday, and up to 4 paid volunteering days and the chance to work from (almost!) anywhere for up to four weeks a year
  • Competitive benefits, including Share Match program
  • Strong wellbeing support through EAP assistance, mental health first aiders, free access to a wellness app and more
  • Recognition for great work, with global awards and kudos programs
  • As an international company, the chance to collaborate with teams around the world
We're not solely focused on a checklist of skills. We champion energy and ambition and look for colleagues who will roll their sleeves up, join in and help make things happen. If it sounds like a match and you have most - although not all - of the skills and experience listed, we welcome your application.If you would like to request reasonable adjustments or accommodations to assist your participation in the hiring process and, or in the advertised position, please inform the appropriate Talent Acquisition Partner for the role once they have been in touch. Your request will be reviewed and considered in confidence. At Informa, you'll find inclusive experiences and environments where all perspectives and backgrounds are welcomed. As part of this approach and our diversity and inclusion commitments, we are also formally an Equal Opportunities Employer. This means we base decisions on relevant qualifications and merit and do not discriminate on the basis of key characteristics and statuses, including all of those protected by law. Ask us or see our website for full information.See how Informa handles your personal data when you apply for a job .

Informa