Brand Manager
- Vaughan, ON
- $95,000 per year
- Permanent
- Full-time
Position: Brand Manager
Location: GTA â North Toronto area
Work Type: HYBRID â 3â4 days in-office per week
Salary Range: Base between $70,000 - $95,000About Our Client:Our client is a fast-growing consumer products company in the personal care space, with a reputation for delivering high-impact innovation and culturally relevant branding. They are seeking a collaborative, analytical, and hands-on Brand Manager to drive the growth of one of their flagship haircare brands. The ideal candidate has professional experience in beauty - ideally in haircare - or can demonstrate a genuine, personal passion for the category. You keep up with haircare trends, know the major brands and influencers, and have a natural enthusiasm for the products shaping the industry.This role is ideal for a brand marketer with a few years of experience under their belt, someone who thrives in fast-paced environments, enjoys cross-functional collaboration, and is eager to take ownership of campaign execution and product development.Responsibilities:The Brand Manager will work across marketing, analytics, and product development to drive brand performance. Key responsibilities include:
- Execute go-to-market strategies, brand campaigns, and marketing plans aligned with business goals
- Lead cross-functional project management for product launchesâfrom concept through to shelf
- Partner with creative, sales, digital, and communications teams to deliver compelling campaigns
- Monitor consumer and market trendsâespecially within haircareâanalyze brand performance, and make data-driven recommendations
- Support development of trade marketing materials and sales enablement tools
- Track KPIs and analyze marketing effectiveness to inform future planning
- Build and deliver clear, concise presentations to internal stakeholders
- 5+ years of brand marketing experience in beauty, ideally haircare, or the ability to demonstrate a genuine passion for the haircare category
- Strong understanding of retail dynamics and consumer behavior
- Experience with new product development and integrated marketing campaigns
- Analytical mindset with comfort using Nielsen, IRI, or POS data
- Proficient in PowerPoint/Keynote and Excel; strong presentation skills
- Entrepreneurial, collaborative, and results-driven
- Bachelorâs degree in Marketing, Business, or related field
- Must be available to work on-site 3â4 days/week in the North Toronto area
We appreciate and thank all applicants for their interest in the role. However, only candidates who meet the qualifications and requirements of the position will be contacted for further consideration.