Marketing Account Manager
- Canada
- Permanent
- Full-time
- Collaborate with the Branding and Marketing teams to develop and manage advertising plans for select divisions within the organization.
- Partner with the Media Planner to identify the most effective tactical applications to reach target audiences.
- Act as the primary liaison within the Marketing team, coordinating cross-functional efforts to ensure cohesive campaign execution.
- Write briefs and communications plans to guide the creative and digital teams, ensuring messaging consistency and clarity.
- Manage stakeholder expectations and ensure projects are completed on time, within scope, and on budget.
- Oversee the execution of advertising campaigns, ensuring quality control at each stage.
- Conduct meetings with internal stakeholders to present campaign strategies and outcomes.
- Review and analyze advertising performance, providing actionable insights to improve future initiatives.
- Maintain organized records and initiate project paperwork as required.
- A degree or diploma in Business, Marketing, or Communications.
- Minimum of 3 years of experience in a marketing, communications or sales field.
- Experience working with creative teams including graphic designers, copywriters, and multimedia specialists.
- Significant experience in managing client relationships and leading marketing initiatives.
- Knowledge and/or experience with construction or forestry equipment is required.
- Strong understanding of creative processes in both traditional and digital media.
- Proven ability to manage budgets and deliver results within financial constraints.
- Experience with project management tools and campaign tracking systems is an asset.
- Exceptional communication, negotiation, and presentation skills.
- Strong organizational and time management abilities, with a detail-oriented approach.
- A collaborative mindset with a passion for delivering high-impact campaigns.
- Comfortable in a fast-paced environment and motivated by measurable success.