Insights & Analytics CRM Campaign Manager (FTC)
DEPT View all jobs
- Toronto, ON
- $60,000-65,000 per year
- Contract
- Full-time
- Strategic Analysis & Insight Generation
- Analyze customer performance metrics, engagement health, and customer health indicators (e.g., list health, audience segments, category performance cuts) to identify trends, risks, and untapped opportunities for growth and retention.
- Translate data and insights into clear, digestible, and actionable recommendations that drive strategic decision-making.
- Conduct opportunity sizing and hypothesis building for new initiatives and campaigns.
- Develop KPI definitions and A/B test designs to measure the effectiveness of all customer-facing initiatives.
- Campaign Execution & Customer Experience
- Demonstrate a strong customer-centric mindset, acting as the voice of the customer to understand and represent their needs and pain points.
- Own and execute campaigns, from ideation and requirement gathering to performance assessment.
- Develop clear, concise, and actionable requirements, AI prompts, and creative briefs.
- Manage intake of partner requests, coordinate dependencies and communicate clearly and productively with partner teams and stakeholders.
- Communication & Influence
- Communicate findings and recommendations effectively to diverse audiences, using data visualization and storytelling to influence outcomes.
- Present to and influence stakeholders with compelling data-driven arguments.
- 3-5 years of experience in marketing and / or consulting, focused on CRM / multi-channel communications , customer strategy, or performance analysis.
- Strong analytical skills with the ability to interpret data, perform quantitative analysis, and derive meaningful insights (analytical + critical thinker; includes both math skills and ability to draw insights from data).
- Deep expertise in CRM platforms and customer lifecycle strategy.
- Excellent communication skills, with experience presenting to and influencing senior stakeholders
- Demonstrated customer-centric mindset with a passion for improving customer experiences
- Ability to balance strategic thinking with hands-on execution
- Self-motivated with a track record of setting and achieving ambitious goals.
- Bachelor's degree in Marketing, Business, Analytics, or a related field, or equivalent practical experience.
- A flexible, hybrid working policy
- An excellent salary based on experience and equal pay policies
- Mental health support, and company sick pay scheme.
- 15 days paid holiday annually (plus Public Holidays).
- Refreshments are provided in the office all week, as well as drinks at 4 pm on a Friday.
- Enhanced family friendly policies to support new parents.
- Social and Cultural Events, plenty of opportunities to connect with colleagues through organised activities and celebrations.
- Inspirational Talks, bringing the outside in with regular guest speakers and events.
- Learning and Development, supporting your growth with continuous opportunities to learn and advance.
- Buddy Programme: You will be paired with a 'Buddy' to help you through your first weeks' at DEPTĀ®.
- A reputation for doing good. DEPTĀ® has been a Certified
- The opportunity for possibility. We want to enable you to do what you do best and help you develop your skills further with training, development and certifications.