Director of Marketing & Lead GenerationNik Handa Real EstateFull-timeMississauga, ON, CanadaSalaty: $50,000 plus bonusesAbout UsNik Handa Real Estate is one of Canada’s top-performing commercial real estate teams, specializing in retail plazas, industrial buildings, mixed-use developments, hotels, and investment properties across the GTA.We are seeking a high-performance marketing leader to help scale a top-tier commercial real estate business into a nationally recognized brand through data-driven lead generation, elite branding, and innovative strategy.This is not a basic social media role. This is a growth leadership position.Key Responsibilities1. Lead Generation & Digital MarketingDevelop, launch, and optimize high-converting campaigns across:Google AdsFacebook, Instagram, and LinkedIn AdsYouTube marketingWhatsApp marketing funnelsEmail marketing and CRM automationResponsibilities include:Building landing pages and conversion funnelsGenerating qualified buyer, seller, and investor leadsOptimizing ROI through analytics, tracking, and A/B testingCreating automated pipelines using AI-powered tools2. Branding & Creative DirectionDesign and maintain premium marketing materials aligned with the NH brand, including:BrochuresInvestment memorandumsFlyers and postcardsBusiness cardsListing presentationsPitch decksEnsure consistent brand identity and luxury-level visual standards for high-value commercial transactions3. Social Media Growth & Content StrategyGrow Instagram, LinkedIn, YouTube, and TikTok presenceDevelop high-impact, trend-aware real estate contentFilm and edit professional-grade video contentPosition Nik Handa as a thought leader in commercial real estate investingManage posting cadence, engagement strategy, and analytics reporting4. Event & Campaign MarketingPlan and execute investor events, property launches, and networking mixersCoordinate marketing campaigns for major listings and developmentsManage PR initiatives and media outreachBuild strategic partnerships with lenders, developers, and industry leaders5. Market Intelligence & InnovationMonitor real estate marketing trends and competitive positioningImplement AI tools for automation, lead scoring, and content creationDevelop differentiation strategies within the GTA commercial real estate marketPropose bold, scalable marketing initiatives6. CRM & AutomationManage CRM pipelines and nurture sequencesBuild automated follow-ups via email, SMS, and WhatsAppTrack full-funnel performance: leads → appointments → deals → ROICollaborate closely with ISA and sales teamsIdeal Candidate3+ years of marketing experience (real estate preferred)Proven record of generating qualified online leadsStrong design skills (Canva, Adobe, Figma, or equivalent)Experience with Google Ads and Meta AdsAdvanced video editing and content creation skillsCRM system experienceEvent planning backgroundKnowledge of AI-driven marketing automation toolsStrong copywriting abilityData-driven mindsetCreative, strategic thinker with bold ideasBonus ExperienceCommercial real estate marketingInvestment property marketingExperience working with RE/MAX or brokerage environmentsLuxury or high-ticket service marketingDeep understanding of the GTA real estate marketCompensationBase salary plus performance bonusBonus per qualified lead and/or closed dealOpportunity to grow into a Chief Marketing Officer roleWhy Join UsWork alongside one of Canada’s top commercial real estate teamsMarket high-value properties and sophisticated investorsSignificant growth and leadership opportunityCreative autonomyAccess to advanced AI marketing toolsBuild a nationally recognized brand