Senior Marketing Manager

Toronto, ON
Permanent
Full-time

19 hours ago

Who We Are:At Emburse, you'll not just imagine the future - you'll build it. As a leader in travel and expense solutions, we are creating a future where technology drives business value and inspires extraordinary results. Our AI-powered platform helps organizations modernize financial operations, increase visibility, and optimize spend across the enterprise.We are looking for a Sr. Marketing Manager that will be responsible for building integrated marketing campaigns that drive pipeline for the sales team. They will be focused on driving high-quality account engagement thru the marketing/sales funnel that results in bookings and revenue for the business. Sr. Marketing Managers are results-driven, creative, and data-driven. They partner with Sales, BDRs, and across functions to ensure that our resources are maximized and we are supporting to drive new business at every touchpoint. They participate in regular team meetings/brainstorms and provide meaningful, actionable data to leadership. \nWhat You'll Do:

Integrated Campaign Strategy: Architect and lead high-impact demand generation and Account-Based Marketing (ABM) strategies designed to scale Marketing Qualified Accounts (MQAs) and accelerate net-new pipeline
Roadmap Management: Design and maintain a comprehensive annual marketing calendar that aligns campaign activities with key business milestones and seasonal growth opportunities.
Strategic Stakeholder Management: Serve as a central advisor to executive leadership, providing clear, consistent communication on marketing program plans and historical performance benchmarks
Cross-Functional Synergy: Collaborate as a strategic partner with Product Marketing, Brand, Sales, and Partner teams to co-create unified marketing strategies and seamless campaign launches
BDR Partnership & Optimization: Forge a strong alliance with the BDR team to ensure high-quality lead delivery and proper follow-up, while building a continuous feedback loop to optimize hand-off efficiency.
Agency & Budget Governance: Expertly manage strategic relationships with agencies and contractors, overseeing budgets and expectations to ensure high-quality, high-ROI delivery
Performance Reporting: Act as the internal champion for campaign transparency, communicating real-time progress, insights, and results to the broader business to influence future growth initiatives
Data-Driven Program Optimization: Leverage deep analytical insights to refine audience journeys and improve foundational metrics, ensuring every marketing dollar is optimized for revenue impact
Agile Project Management: Provide hands-on leadership for multiple concurrent workstreams, ensuring complex pipeline-building initiatives are executed on time and with precision

What You'll Bring:

6-8 years of professional experience (3+ years of experience in marketing)
Start-up company experience is a plus
A Bachelor's Degree in a relevant field preferred OR equivalent work experience
B2B (preferably SaaS) marketing experience
Ability to manage budgets and analyze reporting
Excellent written and verbal communication, editing and proofreading skills
Proficiency with Google Analytics
Organizational and planning skills
Experience with Marketing Automation systems (Marketo preferred)
Proficiency in Salesforce
Experience working directly with Sales teams

\nWhy Emburse?Finance is changing-and at Emburse, we're leading the way. Our AI-powered solutions help organizations eliminate inefficiencies, gain real-time visibility, and optimize spend-so they can focus on what's next, not what's slowing them down.

A Company with Momentum - We serve 12M+ users across 120 countries, helping businesses modernize

their finance operations.

A Team That Innovates - Work alongside some of the brightest minds in finance, tech, and AI to solve real-

world challenges.

A Culture That Empowers - Competitive pay, flexible work, and an inclusive, collaborative environment that

supports your success.

A Career That Matters - Your work here drives efficiency, innovation, and smarter financial decision-making

for businesses everywhere.Shape your future & find what's next at Emburse.Emburse provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability or genetics. In addition to federal law requirements, Emburse complies with applicable state and local laws governing nondiscrimination in employment in every location where the company has facilities. This policy applies to all terms and conditions of employment.

Emburse

Apply Now