Senior Practice Management Coach
Meridian Credit Union
- Etobicoke, ON
- Permanent
- Full-time
- Support advisors and their sales leaders in the areas of:
- Member experience - Engaging in an emotionally intelligent way with superior soft skills.
- Efficiency – Helping advisors spend more time with Members and goal-based financial planning and less on product selection and administration.
- Product and pricing recommendations and positioning directly aligned to Meridian’s Value Proposition and strategic objectives e.g., Responsible Investing.
- Assess qualitative and quantitative data through dialogue and reporting to help support the solutions – followed by playing a key role in implementing and coaching to these solutions.
- Assist in expanding the practice management framework to Licensed Financial Associates in Retail, and other lines of business.
- Maintain internal Wealth Resources to increasingly be a one-stop-shop for advisors – keep up to date with interesting and value added content.
- Train new planners and advisors (including experienced advisors who are new to Meridian) – practice management, product suite & tools.
- Assist in advisor practice analysis (Member experience, products/pricing, efficiency, operational effectiveness, and efficiency) – and providing guidance to leaders/advisors based on analysis. Supporting sales leadership in fulfillment of Member Experience standards.
- Assist in understanding, implementation and adoption of new policies, processes, and technologies (i.e., CRM) brought about by firm, dealer, or regulatory initiative.
- Act as a liaison between supported advisors and Wealth Sales Support team, collectively establishing ways to improve efficiencies and create time savings.
- Collaborate with internal (Aviso, NEI) and external (3rd party fund companies, NaviPlan, CapIntel, FreshPlan) partners on a reactive and proactive basis, related to products and business practices.
- Champion adoption of CRM Dynamics 365 including answering advisor questions/concerns, along with the ability to utilize the reporting and analysis within CRM for leader consultation and coaching purpose.
- Provide leadership, counsel and mentorship to junior colleagues when necessary.
- Work with advisors to build quality financial plans that are consistent with the Meridian Wealth Value Proposition, Member Experience Standards and strategic objectives. This will take the form of advisor 1:1s on specific cases, small group sessions and reactive queries.
- Ensure that completed financial plans are of the highest quality and align to Member Experience Standards, business, and regulatory standards – this implies the successful candidate has a deep understanding of our regulatory framework and business priorities/standards.
- Liaise with vendor on template changes/additions, advisor system access, etc.
- Act as subject matter expert on other planning tools e.g., CapIntel, FreshPlan.
- Garner feedback from front-line advisors on planning tool to gauge training and advisor support needs as well as future roadmap requirements.
- Assist in implementation and adoption of new policies, process and tools related to Financial Planning as required.
- Keep apprised of external Financial Planning trends at external Financial Institutions and offer insights to management.
- Train new advisors in a group and 1:1 format - on Meridian Value Proposition, practice management best practices, financial planning, product, pricing.
- Familiarize advisors (new and existing) with how to gain valuable insights into their book of business via the Advisor Practice Report (Power BI), including how to interpret efficiency and profitability measures and Wealth Sales Support team engagement, followed by guidance for the advisor on how to effectively leverage these insights.
- Minimum of 5 years’ experience as a Financial Planner/Advisor and/or experience supporting/working directly with Financial Planners/Advisors e.g., mutual fund wholesaling, inside sales.
- Well-developed knowledge of the wealth management business, holistic wealth offering requirements for mass affluent/affluent clientele, as well as an understanding of current and emerging wealth management trends.
- Investment and wealth management accreditation such as CSC/CPH, CIM, and Financial planning accreditation such as CFP, PFP are not required but considered assets.
- Strong technology expertise including experience with Microsoft Suite Products, especially PowerPoint, Teams, Excel and SharePoint.
- Experience in creating and delivering holistic financial plans.
- Experience with Client Relationship Management (CRM) systems – ideally Dynamics 365 or similar.
- Proven ability to collaborate and influence – ultimately turning your own and others’ ideas into actionable tools and resources
- Ability to work independently, with the ongoing support of the Director of Practice Management and broader Wealth Sales Support & Solutions team.
- Proven communication skills – written and oral – for group and/or 1:1 presentations, ability to convey complex ideas in a digestible way, and effectively collaborate with senior leadership.
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