Marketing Data Analyst

Artech Information Systems View all jobs

Toronto, ON
Contract
Full-time

8 days ago

Job Title: Marketing Data AnalystLocation: 33 Dundas West, Toronto ON (Hybrid)Duration: 6 MonthsIntroductionJoin our dynamic Canadian P&BB Marketing team as a Marketing Data Analyst. This position offers a unique opportunity to support marketing partners through analytics, serving both the US and Canada. With a hybrid work model, you'll enjoy the balance of in-office collaboration and remote flexibility.Required Skills & Qualifications

2+ years of technical experience with SQL and PowerBI
Atleast 1 year of Salesforce Marketing Cloud experience (SFMC)
Technical bachelor's degree
Marketing campaign experience
Strong written and verbal communication skills
Experience in Banking or financial industry

Preferred Skills & Qualifications

Previous marketing analyst experience

Day-to-Day Responsibilities

Gather and consolidate data from multiple sources, including CRM, web analytics, social media, email platforms, and paid media
Segment audiences and identify trends in customer behavior to support targeted marketing strategies
Collaborate with marketing, sales, and product teams to align data insights with business objectives
Use statistical techniques to predict campaign outcomes and budget allocation effectiveness
Analyze campaign performance and provide recommendations for optimization
Conduct data discovery and build technical specification documents for journey development
Provide journey reporting via dashboards
Translate business requirements into technical requirements

Company Benefits & Culture

Inclusive and diverse work environment
Opportunities for professional growth and development
Supportive team culture with a focus on collaboration and innovation

For immediate consideration please click APPLY to begin the screening process with Alex.

Artech Information Systems

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