CRM Product Manager Marketing Insights - Payments - Vice President
JPMorgan Chase
- Canada
- Permanent
- Full-time
- Support global standardization of enterprise Salesforce and Marketo solutions and management of integrations to target state
- Engage stakeholders to define business requirements and define success criteria through user stories and story mapping
- Manage projects through the entire lifecycle: Assess and document current process and associated issues, understand desired state, process improvement design and recommendations, translation of business requirements to technical requirements, user acceptance testing and user implementation
- Ensure that all project milestones are met, and any risk/objectives are identified and resolved; ensure documentation of projects and technical requirements; adhere to compliance and regulatory constraints
- Create and maintain backlog in Jira to track key objectives, milestones, target dates, risks, issues, actions, and deliverables associated with targeted implementation plan
- Identify operational risks and ensure overall operational readiness and controls are in place prior to launch
- Collaborate with internal and external partners for the definition, planning, modeling, governance, and implementation of Salesforce CRM capabilities
- Participate in UAT and production validation; create and refine user stories for development teams
- Engage with stakeholders and capture needs using a variety of methods including customer journeys, empathy mapping, interviews, and story mapping
- Prioritize and define epics and user stories
- Participate in program agile ceremonies
- 5+ years of successful implementation experience with enterprise level solution in a complex organization
- Bachelor's Degree
- 7+ years experience with Salesforce
- 3+ years experience with Marketo, or Salesforce Marketing Cloud
- Strong experience of working with front-line sales and marketing colleagues to define future state business processes and in identifying features and functions which add the most value to the business
- Working knowledge of complex configuration, customization, and integration within complex enterprises
- Ability to look at create and optimize solutions within a complex framework
- Experience establishing and managing to strategic roadmaps and key milestone dates
- Exceptional communication skills and ability to communicate and present appropriately at all levels of the organization through written and verbal methods.
- Flexible, process-oriented, organized, with excellent analytical & troubleshooting skills.
- Knowledge of user experience and ability to communicate strategic priorities to technical resources