
Senior Content Marketer
- North York, ON
- Permanent
- Full-time
- Lead the content growth strategy from awareness through conversion, ensuring every asset ties back to measurable KPIs.
- Integrate AIO, AEO, and GEO tactics to position Alexa Translations at the forefront of AI-driven search.
- Drive audience and community growth through content, campaigns, and engagement programs that turn followers into advocates.
- Produce and manage high-impact assets: blogs, white papers, webinars, case studies, e-books, infographics, videos, and more.
- Collaborate with design, product, sales, and customer success to align messaging and amplify campaigns.
- Ensure brand storytelling is consistent, strategic, and compelling across all channels.
- Grow and activate thriving social communities by using proven engagement strategies, platform algorithms, and data-driven insights — not just posting content, but sparking conversations, building relationships, and turning followers into loyal advocates.
- Measure, analyze, and optimize based on data and user insights.
- Proven track record of growth through content marketing and community building.
- 5+ years of B2B content marketing experience, ideally in SaaS, tech, or industries like legal/financial services.
- Expertise in SEO plus emerging AIO/AEO/GEO strategies.
- Exceptional writing, editing, and storytelling skills, paired with a data-driven mindset.
- Experience developing and executing multi-channel growth campaigns.
- Strong project management and ability to deliver under tight deadlines.
- Portfolio showcasing your best growth-driven content work.
- CRM & Email Tools: HubSpot, MailChimp (alternatives: Zoho CRM, Freshsales)
- Search & Optimization Tools (SEO/AIO/AEO/GEO): SEMrush, Ahrefs, Moz, SurferSEO (advanced
- options: Alli AI, AI EngineBoost)
- CMS Platforms: WordPress, HubSpot CMS Hub (optional: Shopify, Wix, Squarespace)
- Analytics & Reporting Tools: Google Analytics, GA4, Data Studio
- Project Management Tools: ClickUp, Asana, Trello
- Social Media & Community Platforms: LinkedIn, X, YouTube, niche professional platforms
- Advanced AI/LLM Writing Tools: Experience leveraging AI platforms (e.g., ChatGPT, Jasper, Claude) for research, ideation, optimization, and content scaling beyond basic text generation
- Comprehensive Health Insurance: Including vision, dental, complementary therapies, and support for your overall well-being.
- Your Birthday Off: We celebrate your special day!
- 6 Personal/Sick Days: Take the time you need for your health or life’s unexpected moments.
- Work-Ready Equipment: Get the tools you need to succeed, provided upon request.
- Hybrid Work Model: Enjoy the best of both worlds with a mix of in-office collaboration and remote flexibility.
- Learning & Growth Opportunities: Training and resources tailored to your role and department.
- Supportive & Collaborative Team Culture: Work alongside team members who genuinely have your back.
- Team Recognition & Action Awards: Celebrate wins and contributions in meaningful ways.
- Employee Referral Program: Earn rewards for bringing amazing talent to our team.
We are sorry but this recruiter does not accept applications from abroad.