Manager, Mobility Growth Marketing

Toronto, ON
Permanent
Full-time

1 month ago

DescriptionLead and elevate a high performing team to even greater heightsOur team and what we'll accomplish togetherThe Prepaid Marketing team manages the end-to-end portfolio for three distinct national brands: TELUS, Koodo and Public Mobile. Our core mission is to drive profitable subscriber growth, achieved through a combination of thoughtful strategic planning and flawless execution. Our efforts are primarily focused on two areas: Customer Acquisition, where we attract new subscribers by refining each brand's unique value proposition and optimizing the pricing suite; and Customer Retention, where we build loyalty by enhancing the value and overall experience for our existing base. We operate as a highly collaborative unit, prioritizing creative thinking, innovation and a strong bias for action. This approach is fundamental to delivering measurable business impact and meaningful customer value.We are seeking a strategic and results-oriented leader for the Manager, Mobility Growth Marketing role to accelerate our customer growth. This key position will hold P&L accountability and be responsible for delivering volume growth in new subscribers and driving revenue accretion across all three brands.What you'll do

Lead and develop a high-performing team of marketing, product, and operational professionals, fostering a collaborative culture that drives accountability and innovation across the Prepaid Marketing function
Develop and execute national marketing strategies across multiple channels-including physical retail, digital retail, and partner channels, to drive customer acquisition, activation, and revenue growth
Collaborate and partner closely with Brand, Marketing Communications, Product, Finance, and Channel Sales teams to deliver on business priorities
Own the P&L by forecasting growth outcomes, tracking KPIs, and reporting performance to leadership, while providing data-driven recommendations to optimize marketing plans and maximize ROI
Own annual and quarterly strategic planning cycles, translating market insights and competitive dynamics into actionable growth initiatives that position all three brands for success
Drive go-to-market execution for acquisition and growth-related launches, ensuring seamless coordination across functions and rapid deployment of new marketing programs
Optimize and scale marketing acquisition programs-including partnerships, referral programs, and 1:1 campaigns, with a strong emphasis on experimentation, learning, and rapid iteration to identify winning strategies
Own pricing strategy by evaluating and connecting market dynamics, pricing sensitivities, and business priorities to develop and implement proactive and reactive pricing decisions that balance growth and profitability
Build robust business cases for strategic investments, grounded in strong financial analysis and market insights, to secure stakeholder alignment and funding for high-impact initiatives

#LI-REMOTEQualificationsWhat you bring

8+ years of marketing experience in large organizations, with demonstrated accountability for customer acquisition and growth outcomes
3+ years coaching and developing high-performing marketing or product teams, with a track record of building talent and fostering collaborative, results-driven cultures
Strong analytical and strategic thinking capabilities, with the ability to connect data with market dynamics to forecast impact, size opportunities, and drive informed decision-making
Proven success driving ambitious growth targets in competitive markets, with a portfolio of wins that demonstrate your ability to execute at scale
Exceptional communication and presentation skills, with strong executive presence and the ability to influence stakeholders across functions and levels
Demonstrated ability to solve ambiguous problems and create structure in fast-paced, evolving environments-comfortable working with incomplete information and pivoting quickly based on market feedback
Exceptional financial and business acumen, with experience developing complex business cases and translating financial insights into strategic recommendations
Customer-centric mindset with a passion for delivering measurable business outcomes and meaningful value to customers
University degree in Business (MBA preferred)

Great-to-haves

Experience in telecommunications or the wireless/mobility industry
Proven experience with pricing strategy, competitive intelligence, or revenue optimization in a multi-brand or portfolio environment
Background in brand marketing and performance marketing including brand health, paid and organic marketing strategies

Salary Range: $109,000-$202,000Performance Bonus or Sales Incentive Plan: 20%Actual total compensation will be determined based on factors such as knowledge, skills, performance and experience. We encourage all qualified candidates to apply, even if the posted salary range doesn't match your expectations. We're open to discussing competitive compensation packages tailored to your experience level and expertise. TELUS offers rewarding benefits, which may vary per job function, such as:

Comprehensive total rewards package highlighting competitive salary and bonus structures, minimum 3 weeks of vacation, and flexible benefits plan to meet the needs of you and your family
Flexibility to work in-office, virtually or a combination of both, based on the role's requirements
Generous company matched pension and share purchase programs
Opportunity to give back to communities in which we work, live and serve
Career growth and learning & development opportunities to develop your skills
And much more …

Job Type: This is for a current vacancyA bit about usWe’re a people-focused, customer-first, purpose-driven team who works together every day to innovate and do good. We improve lives through our technology solutions and foster a culture of innovation that empowers team members to solve complex problems and create remarkable human outcomes in a digital world.You’ll find our engaging, high-performance culture personally fulfilling, professionally challenging, and financially rewarding. We’re committed to diversity and equitable access to employment opportunities based on ability. Your unique contributions and talents will be valued and respected here. When you join our team, you’re helping us make the future friendly.Note for Quebec candidates: if knowledge of English is required for this position, it is because the team member will be asked, on a regular basis, to interact in English with external or internal parties or to use English applications or software as part of their tasks.Sales and MarketingHelp us, help our customers make a real connectionWe are honoured to be recognized$14.7 billion
TELUS’s annual revenue$4.8 billion
The brand value that TELUS brings13
Consecutive years our annual dividend payment has increasedAccessibilityTELUS is proud to foster an inclusive culture that embraces diversity. We are committed to fair employment practices and all qualified applicants will receive consideration for employment.We offer accommodation for applicants with disabilities, as required, during the recruitment process.

Telus

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