Manager Organic Social Media Investly
Fidelity Investments View all jobs
- Toronto, ON
- $135,000-146,000 per year
- Permanent
- Full-time
- Develop and own Investly’s organic social media strategy, ensuring alignment with Investly Growth objectives, product priorities, and brand positioning.
- Lead quarterly and annual social media planning, including editorial calendars, campaign support, and always-on content streams.
- Oversee brainstorming, ideation, and concept development (including scripting and captions) with the social team to deliver a balanced mix of educational, product/service, and lifestyle content that makes investing approachable and engaging.
- Analyze data with Hootsuite, Customer Journey Analytics, with support from Marketing, to monitor social media impact on app and owned channel activities and adjust strategies/tactics
- Develop regular reporting and insights that connect organic social activity to broader business outcomes.
- Present insights and recommendations to Investly Growth leadership and key stakeholders.
- Establish and maintain efficient processes, controls, and workflows to support a fast-moving, digital-first social media operation.
- Lead, coach, and develop a team of organic social media specialists and creators, fostering a collaborative, inclusive, and high-performance culture.
- Conduct regular 1:1s, performance check-ins, coaching sessions, development conversations.
- Completed University degree in Marketing, Finance or related fields, or equivalent practical experience
- 3-5 years’ experience in marketing or communications experience in social platforms such as Instagram, TikTok and YouTube.
- 2+ years’ experience leading a team with organic social media strategy and execution
- Experience with Customer Journey Analytics and Hootsuite
- Financial services and media agency experience is an asset
- Strong understanding of organic social media strategy and platform best practices
- Ability to connect content strategy to business and growth objectives
- Ability to connect social content strategy to business and growth objectives
- Demonstrated innovative, collaborative, and proactive mindset
- Strong communication, coaching, and stakeholder management skills
- Analytical and creative problem-solving capabilities
- Ability to manage multiple priorities in a fast-paced environment
- Experience leveraging AI and data to inform content and decision-making
- Proven people leadership and team development experience
- Base Salary and Discretionary Performance Bonus: A competitive annual range of $135,000 to $146,000 based on your experience and qualifications.
- RRSP Contribution: After 6 months of employment, we invest in your future with an RRSP contribution—no employee matching required.
- Flexible working arrangements - 100% remote, hybrid, and in office options
- Competitive total compensation, including company contributions to your group RRSP without a matching requirement from you
- Comprehensive health benefits that start on your first day, with 100% employer-paid premiums, that include up to $5000 annually for mental health services and therapy
- Parental leave top-up to 100% of your salary for a period of 25 weeks
- Up to $650 for home office equipment
- Generous time off policy, including 2 paid days annually to volunteer at a charity of your choice
- Diversity and inclusion programs, including an active network of Employee Resource Groups
- Extensive professional development opportunities, including access to over 11,000 training and development courses, tuition reimbursement, and monetary rewards for completing a required designation
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