Marketing Operations, Campaign Production Lead

Dropbox

  • Canada
  • $133,000-180,000 per year
  • Permanent
  • Full-time
  • 27 days ago
Dropbox is a Virtual First company. For this role, we are currently only authorized to hire candidates from the following provinces: Alberta, British Columbia, Ontario, and Saskatchewan.Role DescriptionThe Marketing Operations, Campaign Production Lead will play a critical role in driving operational excellence and scalable execution for global marketing campaigns. This individual will lead the Campaign Operations team and manage agency partners to ensure flawless campaign delivery across Marketo and Salesforce, with a emphasis on B2B initiatives.Reporting to the Head of Marketing Operations, the Marketing Operations, Campaign Production Lead will sit at the core of the marketing engine, translating strategic plans into execution by partnering closely with Lifecycle, Field, Channel, Paid Media, and other cross-functional teams. They will own the processes and team that will bring marketing campaigns to life.Responsibilities
  • Team Leadership: Manage and mentor a team of campaign specialists and agency partners responsible for end-to-end campaign execution (build, QA, launch, reporting)
  • Process Design: Create and optimize campaign workflows, intake processes, QA checklists, and documentation to drive consistency, scalability, and quality
  • Campaign Execution Oversight: Ensure timely and accurate execution of global email and multi-channel campaigns in Marketo and Salesforce
  • Quality & Compliance: Uphold data privacy and email compliance standards (GDPR, CAN-SPAM, CASL) across all campaigns
  • Vendor Management: Own agency relationships and budgets, ensuring on-time delivery, clear SLAs, and high-quality work
  • Performance Reporting: Analyze campaign performance and operational metrics to inform decision-making and improve results
  • Cross-Functional Collaboration: Partner with key stakeholders across marketing and sales to align on campaign strategy, timelines, and outcomes
  • Continuous Improvement: Champion operational efficiency, experimentation, and best practices in campaign execution
Requirements
  • Minimum of 5 years of experience in Marketing Operations, including at least 2 years leading a Campaign Operations or Marketing Operations team
  • Extensive hands-on experience with Marketo is essential. This is a SME role that requires the ability to coach and mentor both team members and cross-functional partners on system usage and best practices
  • Experience with project management and resource planning tools (e.g., Jira)
  • Proven track record of using data to drive decisions and continuously optimize campaign performance and conversion rates
  • Highly organized with the ability to prioritize tasks, manage time effectively, and translate business goals into actionable execution plans
  • Strong interpersonal and communication skills, including the ability to explain technical concepts to non-technical audiences
  • Exceptional attention to detail
  • Ability to foster a collaborative, high-performing team environment
Preferred Qualifications
  • Bachelor's degree in Marketing, Communications, Business, or a related field, or equivalent professional experience
  • Strong understanding of database structure, marketing analytics, and campaign attribution models
  • Experience managing agency partners with significant budgets and responsibility for high-impact deliverables
CompensationCanada Pay Range$133,000-$180,000 CADThe range listed above is the expected annual salary/OTE for this role, subject to change.Salary/OTE is just one component of Dropbox's total rewards package. All regular employees are also eligible for the corporate bonus program or a sales incentive (target included in OTE) as well as stock in the form of Restricted Stock Units (RSUs).Company DescriptionDropbox isn't just a workplace-it's a living lab for more enlightened ways of working. We're a global community of bold visionaries and resourceful doers who are shaping the future of Dropbox-and with it the future of work. Our Virtual First model combines the autonomy of a distributed workplace with the power of human connection, making space for both meaningful work and meaningful relationships. With our start-up mindset and enterprise-level opportunities, you can be who you are and grow into who you're meant to be. Here, you can own your impact to make work more intuitive, joyful, and human-for you as a Dropboxer and for hundreds of millions of people worldwide. If you're ready to push boundaries-and yourself- Dropbox is ready for you.Team DescriptionThe Dropbox Marketing Team shows the world how Dropbox makes work better. We're storytellers and strategists, exploring new ways to connect our products with the people who need them. From product launches to campaign strategy, positioning to digital marketing, we blend creativity with data-driven insights to build our brand and grow our impact. Working across disciplines, you will tap into your own inventiveness while collaborating with teams throughout the organization, including Product, Sales and Engineering. If you're excited about translating complex technologies into engaging narratives and shaping how the world understands and experiences Dropbox, join our Marketing team. Areas of work include Digital Marketing, Brand Strategy, Content Marketing, Product Marketing, Campaign Marketing, SaaS Marketing, Growth Marketing, Marketing Operations, and Customer Insights.BenefitsDropbox is committed to investing in the holistic health and wellbeing of all Dropboxers and their families. Our benefits and perks programs include, but are not limited to:
  • Competitive medical, dental and vision coverage*
  • Retirement savings through a defined contribution pension or savings plan**
  • Flexible PTO/Paid Time Off policy in addition to statutory holidays, allowing you time to unplug, unwind, and refresh
  • Income Protection Plans: Life and disability insurance*
  • Business Travel Protection: Travel medical and accident insurance*
  • Perks Allowance to be used on what matters most to you, whether that's wellness, learning and development, food & groceries, and much more
  • Parental benefits including: Parental Leave, Fertility Benefits, Adoptions and Surrogacy support, and Lactation support
  • Mental health and wellness benefits
Additional benefits details are available upon request.*Where group plans are not available, allowances may be provided**Benefit, amount, and type are dependent on geographical location, based upon applicable law or company policyDropbox is an equal opportunity employer. We are a welcoming place for everyone, and we do our best to make sure all people feel supported and connected at work. A big part of that effort is our support for members and allies of internal groups like Asians at Dropbox, BlackDropboxers, enABLE, TODOS (Latinx), Pridebox (LGBTQ), Vets at Dropbox, and Women at Dropbox.

Dropbox