
Consumer Marketing Manager - Oral Healthcare (Office-Based - Mississauga)
- Mississauga, ON
- $77,000-143,000 per year
- Permanent
- Full-time
- Driving the implementation of the consumer marketing strategy leading the cross functional team to achieve Oral Healthcare (Philips Sonicare) category ambitions in retail channels.
- Driving demand generation and ensuring that business performance is being delivered according to KPIs such as yearly sales, market shares, Integral Gross Margin (IGM) through price realization and product mix, A&P, Integral Sales Margin (ISM) and marketing ROI.
- P&L Management consistently identifying opportunities for improvement and driving new actions.
- Responsible for creation and implementation of the go-to-market plan, consumer-centric Marketing plan and representing the voice of the consumer: Local insights about consumers, markets, competition, and trends, and providing input to the business.
- Portfolio lifecycle management, new product innovation and phase-in / phase-out of product.
- You’ve acquired 3+ years of experience preferably across CPG or product/brand management, and experience in a global matrixed organization collaborating with global product teams to deliver on local market business plans and goals.
- You have a Bachelor degree in (business, marketing, or similar) and MBA preferred.
- Strong product and general management experience including portfolio lifecycle management in addition to pricing and channel strategies.
- Analytical orientation, leveraging critical thinking and problem solving. Strong Excel skills.
- Resourceful self-starter and independent worker; Attention to detail; solid organization & time management skills; Excellent written and verbal communication skills.
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