Senior Manager, Category Management - Home Entertainment, Direct to Consumer

Samsung

  • Mississauga, ON
  • Permanent
  • Full-time
  • 7 days ago
Position SummaryAt Samsung Electronics Canada, we take pride in the creativity and diversity of our talented people – they are at the forefront of everything we do. Their skillset and mindset drive our continued success. We want the best of the best at Samsung to join our team, not just those who fit into our Culture but those who will ADD to our Culture and make Samsung an even better place to work.Did we catch your attention yet?If you want to work for one of the most recognized brands in the world and one of the Top 100 Employers in Canada...and have a ton of fun…. then please keep reading!Our Perks:
  • Fantastic employee discount on all Samsung products
  • Competitive Salary and Performance based incentive plan for all levels
  • Employer paid Medical and Dental coverage from day one
  • Group RRSP plan that helps you save for the future
  • Free on-site gym to get your sweat on
  • Subsidized Cafeteria; including free Starbucks coffee/latte machine
  • 4-day in-office work schedule Monday through Thursday – with Friday remaining a flex day to work remotely
  • Tuition Reimbursement to keep you learning/Access of Samsung U for 24/7 online learning
  • Employee Referral program- we want great talent like you!
  • Virtual Pet Care-to ensure the well-being and health of your beloved furry companions!
  • Additional Well Being Days for better work life-balance!
The Senior Manager, Category Management Direct to Consumer (DtC), reporting to the Director of Commercial Sales, DtC, is the lead for the Consumer Electronics (Home Entertainment) division and external customers. The incumbent is accountable for DtC revenue (Samsung Brand Stores andS.com/Apps, key customer strategies and category profitability. This role is key to aligning with the Mobile Business division product category goals, and objectives and meet the Market share growth targets. The incumbent is responsible for overseeing Consumer Electronics OMNI channel business, working closely to develop new sellout platform initiatives, leveraging Marketing and media to increase customer loyalty, retention and new acquisition/switching.This role has overall accountability to all channel sales including consumer, Employee Purchase Programs, Business to Business (B2B), Marketplace, ShopAPP and stores to ensure consistent execution, merchandising and promotional planning that addresses key personalization & segmentation strategies. Specifically, the incumbent is responsible for managing TV, Audio categories ensuring flawless execution (Go to Market) across the various channels with a focus on product launches, seasonal moments and key commercial events online and offline to develop a holistic customer journey. Meeting the customer, where and when they want to experience the Samsung Brand, maximizing innovation, Artificial Intelligence and differentiation in the Canadian Market.Role and ResponsibilitiesSales Strategy & Planning:
  • Customer first focus: meeting the needs of the customer where and when they want to shop & experience the brand.
  • Integrates product, price, promotions and the buying journey seamlessly for the customer.
  • Maximizes data and insights enabling targeted promotions, offers and effective sellout programs.
  • Innovation and continuous improvement strategies to improve the customer needs and changes in the market dynamics.
  • Commercial planning for overall Mobile category, specifically Hand Held Phones (HHP) & Wearables for DTC division.
  • Align overall marketing fund for Mobile, with key targets for revenue including new innovations across all channels.
  • Manage assortment strategy across all channels, understanding differentiation strategies and key products.
  • Develop & support short-team and long-term strategies and promotion plans to maximize DtC.
  • Ensure all communications are compliant from an Intellectual Property, legal & product perspective.
  • Perform quality assurance on all online product and offer launches.
  • SECA Product lifecycle management, End of Life plan.
  • Collaborate with performance marketing, strategy & planning, operations, customer experience, finance, legal and division sales teams to build tactical product and promotion plans.
  • Analyze and manage profit & loss impact of promotions and apply to future planning for a profitable long-term growth.
  • Work with each division’s PM team and leaders to have overall strategy and objective aligned.
  • Data management and reporting on daily, weekly and monthly sales insights.
  • Develop monthly sales forecast by working with different account managers and Supply Chain Management (SCM).
  • Create Ad-hoc and regular reports to senior leadership on key plans and results (Product launch, key promotions, major holidays, etc.).
  • Monitor and analyze sales trend, traffic, conversion, SWOT, Return on Investment, areas of improvement, etc. and report on a regular basis.
Sales Initiatives
  • Generate creative and unique promotion & offers tactics based on market research and competitive analytics.
  • Gather all information and requirements regarding all sales initiatives (ie. Product launch, promotion, key sell-out platforms, etc.) then provide timely communications to the operations & SCM teams.
  • Constantly assess current system and operation limitations and look for areas of sales growth in those areas.
  • Constantly monitor site & store readiness and promotion executions to minimize potential customer escalations and negative sales impact.
  • Define Direct to Consumer sales target for the division and share with sales division’s PM team and leaders to look for additional opportunities.
  • Obtain alignments & internal approvals on key activities & processes with all related divisions (sales divisions, finance, service, etc.).
  • Lead internal projects (and activities) tracking, reporting and weekly meetings.
  • Manage sales program activities across the eCom, Stores, Marcom, Sales, PM.
  • Work with the marketing and legal team to develop creatives and legal terms & conditions for online offers and promotions of sales divisions.
Partner Management
  • Manage business relationships with external partners (eCommerce Reseller, Distributor, Payment provider and various Service providers, Marketplace and direct customers).
  • Work with external partners to develop sales strategy and promotion plans (i.e. Financing, Trade-in, CPO, etc.) to meet various consumer needs and provide relevant benefits.
  • Work with partners to develop account specific sales and marketing plans to drive business.
  • Conduct regular business reviews with the partners to improve visibility to critical KPIs, co-develop solutions to drive operational success.
  • Work with various internal teams such as legal, Marcom and finance to develop contracts, communication materials, and reconciliation of Marketplace sales/returns.
Skills and QualificationsEducation:
  • An Associate’s degree in Marketing or Business or related field from an accredited college or university or equivalent experience in consumer electronics industry.
Knowledge:
  • Demonstrated people management skills.
  • Expert in Excel, Word, PowerPoint and proficiency with Online Analytical Processing (ie. Omniture & Google analytics).
  • Strong analytical & persuasion skills.
  • Possess exceptional organizational & planning skills and attention to detail while having sense of curiosity & urgency.
  • Highly developed communication & interpersonal skills, able to build relationships and interact comfortably with a wide range of levels in the organization: from senior executives to support staff within and outside of the company.
  • Self-motivated and able to work with limited supervision.
  • Strong organizational and planning skills.
  • Proven ability to function effectively in a team environment.
Experience:
  • 8-10 years’ experience in OMNI, eCommerce & Marketplace, strategy & planning, product management
  • Thorough understanding of product and promotion cycles.
  • Experience working with Brand stores, Ecommerce, B2B and Marketplace.
  • Experience with digital performance marketing would be an asset.
Travel:
  • This role may require travel, including overseas.
Samsung is an equal employment opportunity employer.Samsung has an accommodation process in place and provides accommodations for job applicants with disabilities as appropriate. Assessment and selection materials and procedures can be made available in accessible formats and methods as appropriate. If you require a specific accommodation because of disability or medical need, please let us know when selected to take part in our recruitment process so that reasonable arrangements can be made for the appropriate accommodations to be in place as you move through our process.We thank you for your interest in working for Samsung. Only candidates selected for an interview will be contacted.Please note that we reserve the right to remove or modify job postings at any time.#LI-DJ1#LI-Onsite#INDM
  • Please visit to see Privacy Policy, which defaults according to your location. You can change Country/Language at the bottom of the page. If you are European Economic Resident, please click .

Samsung