Sales Development Representative
Upgrade
- Toronto, ON
- Permanent
- Full-time
- Build and manage FFa high-velocity prospecting engine across outbound channels (email, phone, LinkedIn, social) to generate qualified meetings.
- Identify, research, and prioritize high-potential accounts and buyer personas across e-commerce, payments, and retail decision-makers (e.g., VPs of eCommerce, CFOs, and Heads of Payments).
- Translate FlexPay's BNPL value proposition into clear, compelling outreach that resonates with both technical and business stakeholders.
- Qualify inbound interest to surface pain points, assess fit, and convert into high-quality pipeline.
- Experiment with messaging, sequencing, and targeting to refine our early go-to-market motion.
- Collaborate closely with Sales, Marketing, and Partnerships to align on ICP, narratives, and campaign execution.
- Multi-thread into target accounts and nurture relationships with executives and key decision-makers.
- Maintain CRM excellence - track activity, manage pipeline hygiene, and deliver accurate activity and meeting forecasts.
- Currently based in Canada, or remote with strong ties to the Canadian market
- Proven experience selling into Canadian customers or accounts
- Strong understanding of the Canadian business landscape, buying behavior, and market.
- Established network or relationships within key industries or regions in Canada
- Ability to navigate regional differences (e.g., provinces, regulations, or cultural considerations)
- Experience working with Canadian enterprise or mid-market organizations is a plus
- Competitive salary and stock option plan
- 100% paid coverage of medical, dental and vision insurance
- Flexible PTO
- Opportunities for professional growth and development
- Paid parental leave
- Health & wellness initiatives