Media Measurement Product Manager (12 Month Contract)
Loblaw
- Toronto, ON
- Permanent
- Full-time
- Develop a deep understanding of our retail media business, ad products, clients, business objectives and technology.
- Help shape our measurement roadmap, taking into consideration industry trends, scientific soundness, business and technical practicalities and the clients’ jobs to be done.
- Design and promote exceptional measurement methodologies, including random control trials, geographic lift, multi-cell experiments, causal impact, synthetic controls, predictive analytics and media mix optimization
- Lead projects, from prototyping, evaluation, scoping, execution and launch
- Ownership of the backlog, including story creation, prioritization, and execution of all product management deliverables to support it.
- Use data to inform your decisions. Run A/B tests to validate hypotheses and define critical metrics to measure success. You will track and share results with the team, to help everyone gain a deeper understanding.
- Frequent collaboration with external clients to understand their needs and internal partners across technology, product design, client services, product marketing and operations to implement solutions.
- Contribute to weekly and monthly project tracking, reporting on roadmap progress and metrics (OKRs and KPIs) to manage delivery timelines.
- Bachelor’s degree in engineering, computer science, math, or an equivalent.
- 5+ years of experience in measurement science, media analytics, advertising insights, ad product management or a similar field
- Understanding of experimental design, advanced measurement methodologies, media mix modelling, raw log-level analysis.
- Solid understanding of software development lifecycle, agile and product
- Experience in eCommerce, mobile and web products preferred
- Experience in clean room or other ad tech solution is preferred.
- Clear communicator, love collaborating and ability to explain technical needs to a non-technical audience and vice-versa.
- You are always working towards the big picture, but also mindful of the finer details.
- Take an agile approach to product management, but pragmatic about its application.
- Top priorities are to deliver value to stakeholders and measure results.
- Strong quantitative reasoning, data-driven, and able to apply key metrics for decision-making.
- You look hard problems in the eye and enjoy the thrill of figuring out how to solve them.
Candidates who are 18 years or older are required to complete a criminal background check. Details will be provided through the application process.Our commitment to Sustainability and Social Impact is an essential part of the way we do business, and we focus our attention on areas where we can have the greatest impact. Our approach to sustainability and social impact is based on three pillars – Environment, Sourcing and Community – and we are constantly looking for ways to demonstrate leadership in these important areas. Our CORE Values – Care, Ownership, Respect and Excellence – guide all our decision-making and come to life through our Blue Culture. We offer our colleagues progressive careers, comprehensive training, flexibility, and other competitive benefits – these are some of the many reasons why we are one of Canada’s Top Employers, Canada’s Best Diversity Employers, Canada’s Greenest Employers & Canada’s Top Employers for Young People.If you are unsure whether your experience matches every requirement above, we encourage you to apply anyway. We are looking for varied perspectives which include diverse experiences that we can add to our team.We have a long-standing focus on diversity, equity and inclusion because we know it will make our company a better place to work and shop. We are committed to creating accessible environments for our colleagues, candidates and customers. Requests for accommodation due to a disability (which may be visible or invisible, temporary or permanent) can be made at any stage of application and employment. We encourage candidates to make their accommodation needs known so that we can provide equitable opportunities.Please Note:
Candidates who are 18 years or older are required to complete a criminal background check. Details will be provided through the application process.