Achieve Better Together at Guelph-HumberAt the University of Guelph-Humber, we offer career paths that open a world of infinite possibilities for you to explore. People are at the heart of the Guelph-Humber experience. Every day we work together to deliver excellence, and in doing so, we redefine what it means to be a leader in providing an education that offers a unique blend of academic and immersive, real work experiences combining theory and practice to solve practical problems. Join us!If you are interested in working in higher education and are looking to contribute to Guelph-Humber’s unique academic offering, here is your opportunity to join our team.Job Details:Position Title: Associate Director of MarketingStatus: Full-TimeHours: 37.5 hours per weekProgram/Department: Marketing, Communications and Public AffairsCampus/Location: The University of Guelph-Humber (207 Humber College Blvd, Toronto) is located within the traditional and treaty lands of the Mississaugas of the Credit.Minimum Starting Salary: $105,342; starting salaries are determined based on qualifications and years of related experience.About the Associate Director of Marketing Role:Under the direction of the Department Head, Marketing, Communications and Public Affairs, the Associate Director of Marketing will lead initiatives to strengthen the University’s brand, visibility, and reputation. The incumbent will provide both strategic and hands-on leadership, guiding a team responsible for executing the University’s marketing strategy. They will engage thoughtfully with administrators, Chairs, staff, and instructors to develop and implement approaches that drive enrolment and enhance the University of Guelph-Humber’s profile.Responsibilities include designing and delivering print and digital campaigns, collecting, and analyzing data to monitor market trends in the post-secondary sector and labour market, and assessing the effectiveness of marketing tactics to inform future strategies.QualificationsWhat you bring to the role:EducationThe successful candidate will have a minimum of an undergraduate degree in Marketing, Communications or a related field. Masters preferred.Experience and SkillsThe successful candidate will have:Extensive experience (5-9 years) in digital marketing and brand strategyStrong analytical skills and familiarity with leading marketing analytics platforms (e.g. Google/Adobe), social media management tools (e.g. Sprout) and CRMExperience in Post-Secondary Education is requiredExperience in brand management is an assetKnowledge of current educational trends and challenges facing post-secondary institutions and the post-secondary education sector requiredExcellent interpersonal, team building and conflict-resolution skills; ability to work cooperatively with internal colleagues and external stakeholders.Excellent written and verbal communication skills and interpersonal skills including consultative and relationship management skillsExcellent ability to read, comprehend, write, and speak EnglishStrict attention to detailAbility to interact professionally with all organizational levelsAbility to manage competing prioritiesAn understanding of Collective Agreements, Terms and Conditions of Employment for Administrative Staff, internal policies/practices, and government regulationsStrong organizational and project-management skillsDigital fluency and competence with MS Office Applications, and relevant platformsIf this sounds like you, we would love to hear from you!At the University of Guelph-Humber, we don’t just accept difference — we celebrate it! Experience comes in many forms, skills are transferable, and a progressive mindset goes a long way at Guelph-Humber. If your experience is close to what we’re looking for, consider applying and tell us why you are a great candidate for this job. Find your Spot at Guelph-Humber! We thank you for your interest in working with the University of Guelph-Humber. Only applicants selected for an interview will be contacted.Application ProcessApplications should be submitted electronically through the Humber Polytechnic's careers portal. Applications should include: a detailed resume and a cover letter indicating how you meet some or all the criteria.Applications will be reviewed during the week of April 27, 2026.What’s In it for you?An opportunity to be a part of building the University of Guelph-Humber's future.Be part of a diverse, hard-working, and supportive team.Tools and technology that will allow you to succeed at your job.Work/Life balance with above-average days off due to university closure schedules.Amazing perksEquity, Diversity, and InclusionThe University of Guelph-Humber is committed to a workforce that reflects the diversity of our students and our city. We actively seek Indigenous Peoples and individuals from equity-deserving groups with demonstrated skills and knowledge to deal with all aspects of equity, diversity, and inclusion in a post-secondary environment. The University of Guelph-Humber supports employment equity. Racialized workers, women, Indigenous workers, LGBTQ2S+ workers and workers with disabilities are encouraged to apply. For the purpose of statistical data collection, applicants are strongly encouraged to voluntarily self-identify. The University of Guelph-Humber’s diverse workplace also supports Francophone workers and young workers.AccommodationThe University of Guelph-Humber is committed to accommodating applicants with disabilities throughout the hiring process, in accordance with the Accessibility for Ontarians with Disabilities Act (AODA). Our Talent Acquisition team will work with applicants requesting accommodations at any stage of the hiring process. This document is available in alternate formats upon request.
