Casual Social Media Content Creator

Mount Royal University

  • Calgary, AB
  • Permanent
  • Full-time
  • 1 month ago
Job TitleCasual Social Media Content CreatorRequisition #X00001.310Job TypeHourlyUnionOtherSalary GradeFT or PTHybrid WorkThis position is ineligiblePosition End Date (if applicable)4/30/2026LocationMRU Main Campus - Calgary, AB T3E 6K6 CA (Primary)About this PositionAbout the Department of University AdvancementAs part of The Office of University Advancement, Marketing and Communications integrates expertise, efforts and experience to help Mount Royal University meet its institutional goals. Marketing and Communications also collaborates with resources on and off campus to provide the best possible support to foster Mount Royal's reputation and image as a premier Canadian undergraduate institution. This is accomplished by developing and implementing strategies to support the advancement of Mount Royal's institutional priorities, assisting with increasing the institution's profile and reputation, and acting as an integral resource within the campus community. This team of creative professionals provides service excellence by focusing on partnership, mutual goals, adapting to evolving needs and telling Mount Royal's story.About the RoleThe MRU Social Media Content Creator role will assist the university Marketing and Communications department in growing the MRU Instagram and Tik Tok accounts by building peer-to-peer content on MRU social media channels through collaborative planning, creation and execution of content for the student audience. Reporting to the Senior Social Networking Strategist, the Social Media Content Creator will research, present, create and implement content online that provides timely and relevant information and/or fosters school spirit and inclusivity. The successful candidate will also aid in the development of content and production timelines, design mock-ups, messaging, collaborations and pitches for creative concepts.ResponsibilitiesContent Creation (70%) Most of this role will involve creating dynamic social media content in the form of short videos (Tik Toks, Reels and Stories) and Live broadcasts on a regular weekly basis throughout each semester. This may include script writing, storyboarding, interviews and production.Pitching and Planning (30%) - The successful candidate will regularly propose ideas for engaging student content that include current social media trends, align with what MRU students want for content and fit within the MRU brand The role will include identifying opportunities for engaging with the student audience online, planning the implementation of digital content with a university content calendar.Required SkillsProven experience with creating video content for various social media channels including, but not limited to, Tik Tok, Instagram, YouTube.Must be a current MRU student with experience and familiarity with MRU campus life and knowledge of MRU student services and activities. Third or fourth year students who have had on-campus experience are preferred.Experience with shooting and editing video (on a smart phone or other) content for social media.Experience and comfortable being in front of the camera and interviewing othersAble to take direction, content ideas and execute them creatively using video on Tik Tok and Instagram Reels.Effective written and oral communication skills.What You Will Gain in this Role
  • Opportunity to gain real world social media marketing experience
  • Opportunity to practice personal branding, projecting in front of the camera, and positively influencing other students online.
  • Opportunity to gain campaign planning, content writing, photography, videography, multimedia design skills and working within a team environment.
  • Gain experience creating social media content that represents a business or brand.
QualificationsProven experience with creating video content for various social media channels including, but not limited to, Tik Tok, Instagram, YouTube.Must be a current MRU student with experience and familiarity with MRU campus life and knowledge of MRU student services and activities. Third or fourth year students who have had on-campus experience are preferred.Experience with shooting and editing video (on a smart phone or other) content for social media.Experience and comfortable being in front of the camera and interviewing othersAble to take direction, content ideas and execute them creatively using video on Tik Tok and Instagram Reels.Effective written and oral communication skills.Must include links to Tik Tok videos or Instagram Reels you have created or provide comparable video work with job applications.Closing Date: Until suitable candidates are foundA cover letter and resume should be submitted in one .pdf formatted document. Please title your .pdf document as follows: [Last Name], [Requisition Number].pdf (ex. Smith, Coordinator, 999999.pdf).We encourage all qualified applicants to apply, however, Canadian citizens, permanent residents and others currently legally authorized to work in Canada will be given priority. Please note only applicants selected for an interview will be contacted. After the close date, you can check on the status of your application through your Career Centre. New career opportunities arise frequently and are posted as they become available. Please check back often to view our latest postings on our Career Opportunities page.If you require accommodation to participate in the recruitment process, please notify and we will work together on your accommodation request.If you require accommodation to participate in the recruitment process, please notify

Mount Royal University