Senior Strategy Manager, Web
Telus
- British Columbia
- Permanent
- Full-time
- The successful candidate will own the ongoing development, management and optimization of our website and digital customer journey
- They will work collaboratively with the marketing operations lead and customer and content marketing leads to build truly exceptional content and a customer journey that delights visitors and drives conversion
- This role will be responsible for maintaining and updating the site, working closely with our digital and media agency partners to execute on long-term plans
- The successful candidate will play a significant role in weekly measurement of digital KPI's, identifying key patterns & insights, and recommending action plans
- Along with the Manager, Digital Promotions, Director, Marketing and other internal stakeholders, the successful candidate will help drive the evolution of the overall digital customer experience including self-service and ecommerce
- This role will also be responsible for supporting the integration of newly acquired solutions and brands into a unified external presence and internal process
- Seven+ years of experience working with web solutions in an user experience, product owner, analytics, and project management capacity
- Exceptionally strong analytics and reporting skills - familiarity with GA2 is a must, familiarity with Adobe considered an asset
- Proven track record of translating KPI's to insights and action plans for varying levels of stakeholders
- Strong understanding of best in class user experience practices
- Experience working with various CMS, analytics and marketing automation tools
- Proven track record of driving results working in an environment with a high degree of autonomy
- Exceptionally strong analytical and project management skills
- Proven ability to handle the stress of client expectations
- Must be comfortable with autonomy, able to manage multiple stakeholders and projects with extreme attention to detail and organisation
- A collaborator who can work cross-functionally – role requires substantial relationship management
- Strong business acumen with an ability to evaluate ideas against business needs and success criteria
- Ability to simplify complex issues and proven track record of developing highly effective executive communications
- Self-starter – able to work independently; anticipates needs and takes initiative
- Analytical – able to quickly synthesize key information and take action to drive results
- Organized – excellent time management and prioritization skills
- Adaptable – comfortable working in a dynamic, quickly evolving environment
- Problem solver – able to easily pivot and find new, innovative solutions
- Team oriented – exceptionally strong interpersonal skills, works well with individuals across teams
- Leader - able to create clarity and define success in a way that motivates and inspires a team
- Coach-like - guides and empowers team members through feedback, questions, and support to foster growth and maximize potential
- Customer focused - pays close attention to the pivotal details that impact clarity and delight in the customer journey