Coordinator Content Services
Sobeys
- Mississauga, ON
- Permanent
- Full-time
- Work in partnership with cross-functional marketing, creative and external agency teams to support Omnichannel content execution for website, social, in-store signage, email, sponsorship and other channels as needed
- Assist banner content leads with tracking data and insights to continually optimize digital content channels, including website & social media platforms
- Support Always On Social Media content plans from ideation to creative asset coordination, post copy & social calendar maintenance, partnering with banner leads to bring the social strategy to life
- Excel as a copy writer for retail / customer facing touch points both online and in-store
- Write, edit and proofread multi-platform content on a daily basis, producing compelling on-brand content across all channels to inspire consumers and drive product discovery
- Work closely with banner content leads to execute content strategies on our websites in support of marketing campaigns from brainstorming to content creation to production
- Assist in identifying opportunities to repurpose creative assets to help the team drive a true Omnichannel customer experience
- Opportunity to support exciting brands across the organization including Sobeys, Safeway, Compliments, Foodland, Thrifty Foods & FreshCo
- 3-5 years experience in content marketing, communications, editorial or related fields
- Experience in writing and content execution for digital channels including website and social media is a must
- Copy writing experience in a consumer brand environment, food and grocery experience is preferred
- Strong project and time management skills with the ability to prioritize competing projects
- Creative problem solver with the ability to work independently in a fast-paced environment
- Experience in SEO, digital analytics and key word research is a plus