Influencer Marketing Manager

• Develop and implement a comprehensive influencer marketing strategy that supports our overall marketing and brand initiatives
• Research, identify, and vet influential content creators, streamers, athletes, and personalities within the sports betting, esports, and iGaming communities
• Negotiate and manage contractual agreements with selected influencers, including defining scopes of work, compensation, and performance KPIs
• Collaborate closely with the creative, content, and social media teams to develop high-quality assets and campaigns leveraging influencer content and endorsements
• Monitor and analyze the performance of influencer marketing campaigns, providing regular reporting and recommendations for optimization
• Stay up-to-date on the latest influencer marketing trends, best practices, and creative strategies within the iGaming and sports betting industries
• Ensure influencer activations and content adhere to all applicable regulations, compliance guidelines, and brand guidelines

• 2+ years of experience in influencer marketing
• Proven track record of successful influencer campaigns that drove measurable results in user acquisition, engagement, and brand awareness
• Exceptional networking and relationship-building skills, with the ability to effectively collaborate with a wide range of internal and external stakeholders
• Proficient in campaign performance analysis and reporting, with a data-driven approach to optimizing influencer strategies
• Strong communication and presentation skills, with the ability to convey complex ideas and recommendations clearly and concisely

Futuretek