Director of Influencer Strategy & Relationships, Social Media
1000heads
- Montreal, QC
- Permanent
- Full-time
- Leading projects as the day-to-day influencer specialist for your assigned clients.
- Management of influencer marketing campaigns, including briefing and strategic planning, influencer sourcing & communication, execution, paid amplification, reporting and billing
- Interface and collaborate directly with the account team and clients in the building of strategic influencer plans
- Negotiation and relationship oversight with influencers and their agent/managers
- Supervision and mentorship of junior team members
- Present influencer marketing plans to account teams and clients, as needed
- Training and day-to-day interface within influencer management platform, along with key vendor partners
- Assist in consultations and presentations for new business initiatives and client requests
- Minimum of 5 years of experience planning and executing influencer marketing campaigns
- Versed in key aspects of influencer content and relationship management, including influencer strategy, sourcing, communications, negotiations, content review processes, execution and reporting
- Experience working in influencer marketing platforms (Mavrck, Upfluence, AspireIQ, etc.) and/ or with influencer marketing vendors
- Deep knowledge of (and passion for) best practices and industry trends in influencer marketing
- Strong understanding of the various social channels: Instagram, Facebook, Pinterest, Linkedin, YouTube, Twitter, TikTok
- Experience working on paid social media campaigns or within social platforms a plus
- Comfortable speaking to mid- and high-level client contacts
- Self-starter, highly motivated, positive demeanor, excellent communicator, ability to juggle multiple assignments simultaneously
- Ability to work under pressure and assimilate large quantities of information quickly, while maintaining attention to detail
- Excellent computer skills including Microsoft Office (especially Excel and PowerPoint)
- Reasonable availability to respond to requests and attend the real-time needs of campaigns outside of normal business hours