Director, Field Operations, Popeyes Louisiana Kitchen, Canada
Restaurant Brands International View all jobs
- Toronto, ON
- Permanent
- Full-time
- Serve as a senior member of the PLK Canadian Leadership Team, contributing to national strategy across operations, development, and franchising.
- Act as a primary content owner and franchisee engagement lead on the Popeyes Advisory Council (PAC), an advisory body that aligns brand strategy with franchisee requirements.
- Develop and communicate a clear operational vision for the Canadian market, translating brand strategy into field execution plans.
- Lead, coach, and develop a national Field Operations team, setting clear performance expectations and fostering a culture of accountability and continuous improvement.
- Drive improvements in guest experience across the Canadian system, as measured by Guest Satisfaction scores, Brand Standards & Food Safety evaluations.
- Consult with franchisees and their operations teams on business performance and financial health, identifying opportunities and deploying targeted improvement tactics.
- Build and maintain deep, genuine relationships with franchisees, developing a thorough understanding of their businesses, markets, and growth objectives.
- Influence franchisees to adopt brand initiatives, uphold brand standards, and invest in the long-term health of their restaurant portfolios.
- Partner with franchisees on restaurant-level and business-level P&L analysis, identifying profitability levers and supporting data-driven decision-making.
- Serve as the primary point of contact for franchisees on all matters related to operations, profitability, and market development.
- Navigate difficult franchisee conversations with confidence and professionalism — including addressing underperformance, brand standards non-compliance, and franchise agreement obligations — while preserving productive long-term relationships.
- Collaborate with internal teams — including Marketing, Analytics, Finance, Procurement, Development, and Technology — to develop and implement initiatives that drive system-wide growth.
- Champion the adoption of restaurant technology with franchisees — including POS systems, digital ordering platforms, operations dashboards, and kitchen management tools — ensuring franchisees are equipped to compete in an increasingly digital QSR landscape.
- Work with Learning & Development partners to design and deploy training and support programs across all levels of restaurant operations.
- Gather and synthesize franchisee feedback to identify systemic issues, share best practices, and inform brand strategy.
- Present operational strategy updates and initiative progress to field teams, franchisees, and senior leadership stakeholders.
- 8–12 years of progressive experience in QSR, multi-unit restaurant, retail, or food & beverage operations, with a minimum of 3–5 years in a senior or director-level leadership role.
- Demonstrated experience working within or alongside a franchise system, with deep understanding of the franchisee relationship and the dynamics of influencing without direct authority.
- Bachelor's degree in Business, Hospitality Management, or a related field; MBA or equivalent an asset.
- Restaurant P&L fluency — able to diagnose performance gaps, identify levers for improvement, and hold meaningful financial conversations with franchisee operators.
- Capital investment acumen — comfortable evaluating ROI on new builds, remodels, and equipment upgrades in support of productive franchisee business planning.
- Strong analytical skills with the ability to interpret operational data and translate insights into clear recommendations.
- Change management capability — experienced in leading franchisees and their teams through system-wide transformations including menu changes, technology rollouts, remodels, and operational process redesigns.
- Proficiency in Microsoft Office (Word, Excel, PowerPoint, Outlook) and virtual collaboration platforms (MS Teams, Zoom).
- Proven ability to lead, develop, and inspire a geographically dispersed team.
- Exceptional relationship-building skills — able to establish credibility quickly with franchisees and earn their trust as a genuine business partner.
- Skilled communicator and presenter — effective at translating complex topics for diverse audiences including franchisees, field teams, and senior leadership.
- High integrity, personal accountability, and a genuine passion for brand excellence and team success.
- Bilingual (French/English) is a strong asset given the national scope of the role.