Marketing Insight Analyst

Canada
Permanent
Full-time

2 months ago

Brandt, Canada’s largest equipment dealer, is a global, family-owned company that values innovation, teamwork, and professional growth. We are seeking a Market Insight Analyst to join our Sales Support Team. Operating across Canada’s coast-to-coast-to-coast sales network, this role supports multiple business segments - including construction, forestry, agriculture, and transportation. This role transforms standardized sales and market data into clear, actionable insights that support day-to-day decision-making across the organization. The Market Insight Analyst delivers accurate, timely reporting and analysis using established data models and reporting tools, providing meaningful exposure to how data supports sales, operations, marketing, and leadership teams.Duties and ResponsibilitiesThe role of Market Insight Specialist will include, but not be limited to:

Develop, maintain, and distribute recurring sales, inventory, and market share reports
Analyze sales performance, market trends, and competitive activity to identify insights and opportunities
Interpret standardized datasets and data models to deliver accurate, meaningful analysis
Provide ad hoc reporting and analytical support to meet evolving business needs
Develop an understanding of sales, inventory, and operational processes to ensure reporting aligns with business requirements
Create clear data visualizations and summaries using Excel, PowerPoint, and business intelligence tools
Collaborate with Sales Support teams to ensure data accuracy, consistency, and governance
Identify opportunities to improve, automate, or streamline reporting processes

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