ECommerce Specialist
Publicis Groupe View all jobs
- Toronto, ON
- $45,000-50,000 per year
- Permanent
- Full-time
OverviewWe are looking for an E- Commerce Manager to add value to our team at Publicis Media Zenith managing display campaigns on Amazon, Walmart and other retailers
ResponsibilitiesCampaign Activation & Ops
- Launch, manage, and optimize performance campaigns across Amazon Search & DSP, Walmart Connect, Instacart Ads, Criteo, Uber Ads, DoorDash Ads, and Loblaws (MediaAisle).
- Own end-to-end campaign operations: creative trafficking/specs QA, flighting, budget allocations, pacing, bid and keyword optimizations, audience refinements, and measurement setup.
- Monitor performance daily and take action to hit targets (ROAS, sales, NTB, share of voice, etc.), escalating risks early. Own end-to-end ops: Creatives/Specs, flighting, budget allocations, pacing, bid/audience/keyword refinements.
- Support the Manager/team on client briefs, media recommendations, testing roadmaps, and retail media plans.
- Partner cross-functionally to improve retail readiness: catalog hygiene, PDP content, reviews/ratings, pricing, promo planning, inventory checks, and OOS suppression to reduce wasted spend and improve conversion.
- Pull, clean, and harmonize data across platforms (Amazon Search/DSP, Walmart, Instacart, Loblaws, Criteo, etc.) to deliver weekly/bi-weekly, monthly, and QBR reporting.
- Own day-to-day client comms: campaign updates, pacing/budget status, launch readiness, timelines/approvals, and issue resolution.
- Proactively communicate trade-offs, risks, and recommended actions clearly and confidently.
- Work with retailer partners and tech vendors (Amazon, Walmart, Instacart, Criteo, Loblaws, Uber, DoorDash) to unlock opportunities, troubleshoot issues, and improve performance.
- Coordinate with internal teams (creative, analytics, finance/billing) to ensure smooth delivery.
- Maintain operational excellence: naming conventions, pacing trackers, SOV monitoring, change logs, QA checklists, and documentation to support scalable delivery.
- Responsible for entering media buy inputs into Prisma in a timely manner, and coaching/teaching Coordinators on Prisma processes and best practices.
- Ensure budget accuracy within PM media finance systems (including reconciliation checks and timely updates aligned to approved plans).
- Update and approve BCR amounts monthly, ensuring alignment across pacing, invoicing, and finance governance.
- 1–2+ years in retail media / performance marketing, with hands-on Amazon Search & DSP experience.
- Working knowledge of Walmart Connect, Instacart Ads, Criteo, and familiarity with Uber Ads, DoorDash Ads, and Loblaws (MediaAisle).
- Strong project management skills: comfortable managing multiple campaigns, timelines, approvals, and stakeholders.
- Confident in data: ability to aggregate, manipulate, and analyze performance data and translate into actions.
- Proven ownership of pacing, reporting, and campaign optimization with attention to detail.
- Clear communicator with a proactive mindset, raises issues early and proposes solutions.
- Comfortable working independently, prioritizing effectively, and thriving in a fast-paced environment.
- Strong Excel and PowerPoint skills.
- Bonus: familiarity with tools like Pacvue/Skai, AMC, Helium10.